Valentine’s Day is the day we set aside to honor the place of romance in our lives. But it can be surprisingly stressful for anyone worried about the right gift. At Blooms Today, we often talk to men (and women) who are worried about how to pick a floral gift that fits within a budget and still conveys the right message.
We think that the key to picking the right flowers to send is to know and understand the person you’re buying for, and to consider your relationship with them. On Valentine’s Day, that means matching your flower choices to your sweetheart’s personality and taste, and also to the stage of your relationship.
If you’ve had just a few dates, you may worry that Valentine’s Day puts too much pressure on a new relationship, or fear that not buying the right gift might put the relationship in jeopardy. In the U.S., Valentine’s Day flowers are the choice for nearly half of all gift givers, while about 30% opt for chocolates or other candy, and 20% give something else with or in addition to flowers. A recent Google Survey surprised many when it found that men 25-34 were among those most likely to pick flowers from other choices like candy or a romantic date when asked what kind of gift they’d like most on February 14.
But how do you pick the Valentine’s Day flowers that suits your relationship? Red or pink roses are the most common choice for Valentine’s Day. But if your sweetheart loves another color, go with that.
Flowers come in a rainbow of colors, and there are beautiful arrangements available in shades of white, lavender, blue, yellow, orange and a breathtaking array of combinations. Multicolored arrangements can give a vibrant, casual feel, while single color arrangements can be sophisticated and elegant.
How serious is your relationship?
No one wants to send the wrong message with flowers. A playful Valentine’s Day bouquet with balloons or a stuffed toy is a great choice if you’ve yet to say those three little words – but if you’re engaged or newly married, it’s time to splurge on something more romantic. If you’ve been together awhile, and you know your partner’s tastes, make sure they’re reflected in your choice.
If you know what kind of flowers they like best, make sure they’re included in your Valentine’s Day flowers. Roses are the traditional Valentine’s Day choice, but tulips, chrysanthemums, lilies, orchids and daisies are also popular. Don’t limit yourself to a single kind of flower. A mixed bouquet that has several kinds of flowers is often the best choice. And don’t forget about plants. Many recipients appreciate a plant that will last longer than cut flowers, and they can be just as romantic.
How would you describe your sweetheart?
The key is matching your floral gift to the recipient’s personality. Ask yourself these questions before you place your order. If you can answer these simple questions, you’re more likely to send a floral arrangement they’ll love.
- What colors does he or she like?
- Does he or she have a favorite flower?
- What kind of message do you want to convey?
- What adjective best describes his or her personality?
What adjective would you use to describe your sweetheart? The American Society of Florists uses these adjectives to help florists design for specific personality types.
Natural: People who are casual, earthy, and prefer the outdoors. Flowering or green plants, meadow flowers, and woodsy accents suit this personality best.
Romantic: People who are generous, spontaneous and extravagant. Bouquets of soft colors, light fragrances, and accents of lace or ribbon might suit romantics.
Expressive: Individuals who seek personal betterment and are attracted to the unconventional, from new age to the arts. Exotic flowers and unusual combinations of shape, color and texture will match their creativity and artistic bent.
Traditional: Family oriented people who are trustworthy and prefer classic styles. They appreciate lush arrangements with a variety of flowers.
Contemporary: Individuals who are cutting-edge trendsetters and live in the moment. Vogue styles such as monochromatic bouquets or arrangements with a few large, vibrant flowers are always popular with this group.
Flowers come in all shapes and sizes, and different flowers have different traditional meanings. Flower arrangements can convey a variety of moods, from formal to artistic, romantic or cutting edge chic. So talk to your florist about the mood and message you want, and let them help you choose.
When you’re on a website like BloomsToday.com, where there are hundreds of photos of stunning flower arrangements, remember that the arrangement you send may be slightly different from the photo you see online.
That’s good, especially if you’ve described the personality and color preferences of the person who will receive your gift. You’ll get the best results if you allow the florist who is putting the bouquet together to use the freshest, prettiest flowers available.
Once you’ve placed your order, relax, and have a fantastic Valentine’s Day!
(Photo Credit: Photographer Wayne Silver offered the photograph of Valentine’s Orchid under a Creative Commons License on Flickr)